Saturday 8 March 2014

Subscription Services for Schools By mSchools


 mSchools





Indore headquartered Mschools , one of the more interesting startups we’ve come across in recent times, will roll out its search and recommendation platform for Schools and Colleges in 6 cities over the next 3-5 months, starting with Hyderabad. The Hyderabad roll-out is expected in a month and the company currently has a team in the field putting the final touches to its data collection and Schools on boarding activities.


Alongside, the company has started opening out revenue channels which include subscription based services for Schools and Colleges.

The 6 city roll-out will see the company invest around Rs 50 lakh ($88,000), which will be generated out of its internal resources. “We would like to raise external institutional capital at some stage, but we’d like to first build some scale and establish sustainable revenue channels,” Mschools founder and CEO Saket Dandotia, who founded the company in 2014 under the Parent company called Linkites Infotech Pvt. Ltd.

Since its launch, starting with the Hyderabad market, Mschools has signed on 3 big Schools in Hyderabad and has 5,000 Students registered on its platform. Based on parents feedback, it recently added Schools to its platform and are going to  sign on 60 in Hyderabad , Pune and Mumabi  in coming 2-3 months. The majority of parents are from Co-operate and Service Sector who don’t have enough time to visit schools regularly and know the updates of their childs.

The service is free for parents or users, who can select their child’s School login in the app , know about their Childs Attendance , Alerts , Holiday , Fee Due’s , Upcoming exams and events , Timetable , Results , Teacher message , Feedback , Ask your child etc.

How it plans to make money

Dandotia would have liked to first roll out the platform across the country and establish critical mass in terms of users before exploring revenue channels.

“The solution (on revenue streams) came from the Education Sector after doing lots of research both primary and Secondary from both parents and Education Institutes and bring out the solution to narrow down the gap between both of them.  

Mschools now offers Schools a subscription based service whereby it builds and hosts an online profile for the Schools on its platform both on Web and Mobile application giving them the access of CMS where they can manage their data and can send the notification to the respective parents. The Subscription includes CMS ( Web based ) , Database integration , Mobile application on ( iPhone , Android , iPad , Tablets , Kindle and Window apps) where web is for the Schools Content Management System where as the Mobile apps are for the Parents to have a virtual Schools on their smart phones. Schools offer two potential revenue streams for the company. In addition, unlike Schools and Colleges, Home Tutors are allowed to advertise and the companies sees revenues coming in from advertising by Schools ,Colleges over time.


Mschools have recently participated in NASSCOM PRODUCT CONCLAVE and received a huge response from the Investors, Seed Funders , Mergers but Mr. Dandotia will first would like to raise external institutional capital at some stage, but we’d like to first build some scale and establish sustainable revenue channels

Contact Us -



Phone - +91-731-2401952

Skype - mschools, linkites



                              

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